Privacy Policy
Last updated: January 2024
Effective date: January 1, 2024
GDPR & CCPA Compliant
This Privacy Policy complies with the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA) requirements. We are committed to protecting your privacy and being transparent about how we handle your data.
1. Information We Collect
JetTrotter ("we," "our," or "us") collects information to provide and improve our travel search and comparison services. We collect the following types of information:
1.1 Information You Provide Directly
- Search queries: Flight, hotel, and car rental search terms
- Contact information: Email addresses (if you sign up for newsletters or alerts)
- Feedback and communications: Messages you send to us
- Form submissions: Information submitted through contact forms or surveys
1.2 Information Collected Automatically
- Device information: IP address, browser type, operating system, device identifiers
- Usage data: Pages visited, time spent on site, search patterns, click behavior
- Location data: General location information (city/country level) based on IP address
- Referral information: How you found our website (search engines, social media, etc.)
1.3 Information from Third Parties
- Analytics data: Website usage statistics from Google Analytics and similar services
- Affiliate tracking: Information about clicks on affiliate links and conversions
- Social media: Information from social media platforms if you interact with our content
2. How We Use Your Information
We use the collected information for the following purposes:
- Provide our services: Process search queries and display relevant travel options
- Improve user experience: Analyze usage patterns to enhance website functionality
- Personalize content: Show relevant deals and destinations based on your interests
- Communicate with you: Send newsletters, updates, and respond to inquiries
- Analytics and research: Understand user behavior and improve our services
- Affiliate tracking: Track clicks and conversions for our affiliate partnerships
- Legal compliance: Comply with applicable laws and regulations
3. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience on our website.
3.1 Types of Cookies We Use
- Essential cookies: Required for basic website functionality
- Analytics cookies: Help us understand how visitors use our website
- Affiliate cookies: Track clicks on affiliate links for commission purposes
- Preference cookies: Remember your settings and preferences
- Marketing cookies: Deliver relevant advertisements and content
3.2 Cookie Retention Period
We hold cookies for 30 days to provide you with the best possible experience on our website. After this period, cookies are automatically deleted unless you visit our site again.
3.3 Third-Party Cookies
We work with third-party services that may place cookies on your device:
- Google Analytics: Website analytics and performance tracking
- Affiliate networks: Commission tracking for travel bookings
- Social media platforms: Social sharing and interaction features
- Advertising networks: Relevant advertising delivery
4. Third-Party Services and Data Sharing
We work with trusted third-party services to provide our services effectively:
4.1 Analytics Services
- Google Analytics: Website usage analytics and performance monitoring
- Google Search Console: Search engine optimization and performance
4.2 Affiliate Networks and Partners
- Travel booking platforms: Airlines, hotels, car rental companies
- Affiliate networks: Commission tracking and reporting
- Booking aggregators: Skyscanner, Expedia, Booking.com, and similar services
4.3 Data Sharing Practices
- We do not sell your personal information to third parties
- We share data only with: Service providers who help us operate our website
- Affiliate tracking: Click and conversion data for commission purposes
- Legal requirements: When required by law or to protect our rights
5. Your Privacy Rights
Depending on your location, you may have the following rights regarding your personal information:
5.1 GDPR Rights (EU/EEA Users)
- Right to access: Request a copy of your personal data
- Right to rectification: Correct inaccurate or incomplete data
- Right to erasure: Request deletion of your personal data
- Right to restrict processing: Limit how we use your data
- Right to data portability: Receive your data in a structured format
- Right to object: Object to processing of your personal data
- Right to withdraw consent: Withdraw consent for data processing
5.2 CCPA Rights (California Residents)
- Right to know: Request information about data collection and sharing
- Right to delete: Request deletion of personal information
- Right to opt-out: Opt-out of the sale of personal information
- Right to non-discrimination: Not be discriminated against for exercising rights
5.3 How to Exercise Your Rights
To exercise your privacy rights, please contact us at:
- Email: privacy@jettrotter.com
- Phone: +1 (555) 123-4567
- Address: 123 Aviation St, Sky City
6. Data Security
We implement appropriate technical and organizational measures to protect your personal information:
- Encryption: Data transmitted over secure HTTPS connections
- Access controls: Limited access to personal data on a need-to-know basis
- Regular security assessments: Ongoing evaluation of our security practices
- Employee training: Staff trained on data protection and privacy
7. Data Retention
We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy:
- Analytics data: Up to 26 months (Google Analytics standard)
- Cookie data: 30 days (as specified in our Cookie Policy)
- Contact information: Until you unsubscribe or request deletion
- Search queries: Anonymized after 30 days
8. International Data Transfers
Your information may be transferred to and processed in countries other than your own:
- United States: Where our servers and some service providers are located
- European Union: Where some of our analytics and affiliate partners operate
- Other countries: Where our third-party service providers are located
We ensure appropriate safeguards are in place for international data transfers, including standard contractual clauses and adequacy decisions.
9. Children's Privacy
Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws:
- We will notify you of material changes via email or website notice
- Continued use of our services after changes constitutes acceptance
- Review regularly to stay informed about how we protect your information
11. Opt-Out Options
You have several options to control how your information is used:
11.1 Cookie Preferences
- Browser settings: Adjust cookie settings in your web browser
- Cookie consent: Manage preferences through our cookie consent banner
- Third-party opt-outs: Use opt-out tools provided by third-party services
11.2 Marketing Communications
- Email unsubscribe: Click unsubscribe links in marketing emails
- Contact us: Email us to opt-out of all marketing communications
11.3 Analytics Opt-Out
- Google Analytics: Use Google Analytics opt-out browser add-on
- Do Not Track: Enable Do Not Track in your browser settings
12. Contact Information
If you have any questions about this Privacy Policy or our data practices, please contact us:
Privacy Summary
- We collect: Search queries, analytics data, affiliate tracking information
- We use: To provide services, improve user experience, track affiliate commissions
- We share: Only with service providers and as required by law
- We protect: Your data with encryption and security measures
- You control: Your data through various opt-out options and privacy rights
- We retain: Data only as long as necessary (typically 30 days for cookies)